WORMTOWN BREWERY FORMS PHILANTHROPIC ALLIANCE WITH THE BLACK ALE PROJECT

Beginning June 1, 2019, Wormtown Brewery and the Black Ale Project will work together to raise money and awareness for local charities year-round through their new dedicated tap program

WORCESTER, Mass. – Wormtown Brewery, an annual supporter of the Black Ale Project since its inception in late 2016, is partnering with the veteran-run organization to continually help those in need in the Worcester area and beyond. A draft line in Wormtown’s Worcester taproom will be committed to the endeavor and a portion of the proceeds from each beer poured from the special Black Ale Project tap will be given to charity.

Many local charities will benefit from this program as Wormtown will donate the funds to different nonprofits throughout the year. Although the Black Ale Project focuses on raising money for war veterans, the tap will also support first responders, families of fallen military, police, and firefighters, food banks, organizations dedicated to combating disease, and a variety of other worthy causes.

“Dave Pappas has been a tremendous inspiration for us here at Wormtown.” Said Katrina Shabo, Director of Marketing for Wormtown Brewery. “His project aligns wholeheartedly with our core values to give back and we are truly proud to be partnering year-round to support those in need.”

“I am beyond excited and extremely honored to join forces with Wormtown to launch this innovative fundraising effort,” said Dave Pappas, USMC veteran and founder of the Black Ale Project. “Wormtown has been amazingly supportive of the Black Ale Project since it started, and they are truly taking their mission of helping others in their community to the next level by putting the tap program in place.”

Wormtown plans to pour a wide selection of their expertly crafted beers from the Black Ale Project tap, rotating styles to align with seasonal preferences and the charities they will support. The first tapping of the partnership will take place on Saturday June 1st at 12pm and $1 per pint from the BAP tap line for the month of June will go to support Project New Hope in Worcester, MA.

ABOUT WORMTOWN BREWERY
Wormtown Brewery was founded in Worcester, MA in 2010. The brewery has been recognized as a world class brewery with over 150 national and international medals. Currently, Wormtown is located at 72 Shrewsbury St, Worcester. The 24,000 sq ft facility includes a 30 barrel brew house, canning, bottling and kegging lines and a quality control lab. In addition, the Wormtown taproom provides a view of the brewery, while serving full pints, tasting flights and beer to go and BYOF (bring your own food) with 20 restaurants located within walking distance. Check out www.Wormtownbrewery.com to learn more.

ABOUT THE BLACK ALE PROJECT

Founded by Dave Pappas, a former active duty Marine and non-combat veteran of the Persian Gulf War, the Black Ale Project is a craft beer initiative to raise money and awareness on behalf of U.S. war veterans. The Black Ale Project itself isn’t a charity organization but an idea Dave came up with to help veterans in need. Each Black Ale Project beer is brewed and sold by a different craft brewery, with no two beers being exactly the same. Dave does not handle the money at any time during the process; the funds are donated directly by the brewery to a veteran charity of the brewery’s own choosing. The Black Ale Projecthas raised well over $100,000 for more than fifty different veteran charities and continues to raise money every week through the sale of beers by participating breweries. For more information, visit www.blackaleproject.org, like/follow the Black Ale Project on Facebook (www.facebook.com/blackaleproject), or follow the Black Ale Project on Instagram (www.instagram.com/blackaleproject).

WORMTOWN BREWERY PLANS TO BRING TAPROOM TO PATRIOT PLACE

Wormtown Brewery reaches agreement to contract brew Battle Road Beer for Maynard Brewery

Brewery and taproom concept  at Patriot Place to feature seven-barrel brewing system to produce Wormtown and Battle Road beers; targeting a summer 2019 opening

FOXBOROUGH, Mass. – Wormtown Brewery, of Worcester, Mass., and Battle Road Brewery, of Maynard, Mass., have entered into a contract agreement that will bring the production of the Battle Road brand under the management of Wormtown and open a brewery and taproom facility at Patriot Place in Foxborough, Mass. later this summer. 

As a result of the new relationship, Wormtown is pleased to announce it has entered into an agreement to build a new taproom in Patriot Place’s North Marketplace. The space is approximately 4,000 square feet and most recently served as the Battle Road Hop Up during the fall and winter of 2018; serving Patriots fans in the shadow of Gillette Stadium throughout the team’s Super Bowl LIII Championship season.

 “Being able to bring our brewery to the fans of the New England Patriots, New England Revolution and concertgoers from all over is an amazing opportunity for us,” said Wormtown managing partner David Fields. “In addition, Patriot Place has incredible year-round foot traffic and we are looking forward to bringing great local beer to the Foxborough area.”

“We are thrilled to partner with Wormtown to open their second brewery and taproom at Patriot Place,” said Brian Earley, vice president and general manager of Patriot Place. “Craft brewers are in huge demand and this concept provides our guests a great opportunity to socialize while enjoying uniquely, and locally, crafted beers brewed specifically for this location.”

Additionally, Patriot Place has worked closely with Wormtown to partner with many of the restaurants             throughout the property to feature their menus and make food offerings available for delivery or “take-in” at the taproom.

According to Wormtown’s founder and master brewer, Ben Roesch, the Patriot Place facility will feature a seven-barrel brewing system that will produce a level of innovation the award-winning brewery does not currently have at its Shrewsbury St. facility in Worcester. 

“I am really looking forward to the flexibility and innovation this new facility will offer us and the opportunity to encourage our team to explore and try new things for our guests and consumers to share in Foxborough,” said Roesch. 

Battle Road, founded in 2013, had been seeking a strategic partner to assist in their brewing operations before entering into an agreement with Wormtown, according to Battle Road managing partner Greg Hill. 

“We have a strong background in the retail side of our operation, but ultimately wanted to improve in the area of making great and innovative beers,” Hill said. “I have known the guys from Wormtown for a long time and reached out to them about this exciting opportunity for a brewery and taproom at Patriot Place.”

According to Fields, Wormtown is targeting a summer 2019 opening for the facility, which will feature a 2,500-square-foot taproom and include an outdoor seating area. 

ABOUT WORMTOWN BREWERY
Wormtown Brewery was founded in Worcester, MA in 2010.  The brewery has been recognized as a world class brewery with over 150 national and international medals.  Currently, Wormtown is located at 72 Shrewsbury St, Worcester.  The 24,000 sq ft facility includes a 30 barrel brew house, canning, bottling and kegging lines and a quality control lab.  In addition, the Wormtown taproom provides a view of the brewery, while serving full pints, tasting flights and beer to go and BYOF (bring your own food) with 20 restaurants located within walking distance.

ABOUT PATRIOT PLACE

Patriot Place is a shopping, dining and entertainment destination located adjacent to Gillette Stadium in Foxborough, Massachusetts. Patriot Place features large and boutique retailers, 17 casual to high-end restaurants and other nightlife venues. Among the highlights of Patriot Place are New England’s first Bass Pro Shops, a state-of-the-art, 14-screen Showcase Cinema De Lux, the award-winning Hall at Patriot Place presented by Raytheon, the retro-style bowling alley, Splitsville Luxury Lanes featuring live entertainment by Howl at the Moon and Topgolf Swing Suite, the modern gastro sports pub, CBS Sporting Club, the four-star Renaissance Boston Patriot Place Hotel and the Hilton Garden Inn Foxborough/Patriot Place. For more information, visit www.patriot-place.com, follow Patriot Place on Twitter (twitter.com/patriotplace) or like Patriot Place on Facebook (facebook.com/patriotplace).

Wormtown Becomes Official Hometown Brewery of the Worcester Red Sox

February 12, 2019

Popular Worcester Brewery Will Release Specially-Brewed Beer Honoring Worcester Red Sox

Wormtown, the brick and mortar brewery on Shrewsbury Street in the heart of Worcester, is pleased to announce that they will be the official Hometown Brewery of the Worcester Red Sox.  Wormtown will also produce a specially-brewed beer called “Welcome to Worcester, $1.25” in honor of the Worcester Red Sox impending arrival in Worcester in 2021.

The partnership is a natural fit between Wormtown, which is committed to being local both in imagery and ingredients, and the Worcester Red Sox, who are planning to open Polar Park in Worcester’s burgeoning Canal District in April of 2021. 

“We are proud to join with Wormtown to provide a natural partnership between the most popular brewery in the Heart of the Commonwealth with what we hope will be another popular team in town when the Red Sox begin play at Polar Park in 2021,” said PawSox Senior Vice President, Sales & Marketing Rob Crain.

Wormtown is planning to hold a special event to welcome the Worcester Red Sox organization on Saturday, March 2nd at their brewery on 72 Shrewsbury Street.  Doors open at 12:00 noon.  The event will feature a limited “Town Hall” meeting with Worcester Red Sox leadership, a Worcester baseball jersey, a pop up collaboration with Coney Island Hot Dogs & Table Talk Pies, live music, and will be capped off with the limited release of “Welcome to Worcester” including a very small batch that is aged on locally-made wooden bats. 

“Since the industrial leagues, Worcester has always been a baseball town,” said David Fields, Managing Partner of Wormtown Brewery. “Lesser known is that it also has a great brewing history.  We could not be any more excited to align ourselves with Worcester’s Home Town Team!”

“As local Worcester guys growing up, Ben (Roesch) and I take great pride in Wormtown Brewery playing a small part in the city’s amazing revival,” added Fields.  “This team’s arrival and the construction of a ballpark and entertainment community are the crowning achievements, and we could not wait to join this team.  The Red Sox and Wormtown have been working on this relationship with the help of City Manager Ed Augustus, Mayor Joe Petty, and other city officials for a year now.  We are so excited to finally be able to share this news with the community that we decided to brew a special, limited release beer to celebrate the effort!”

Dream Bat Company, a premium bat maker and supplier located in Connecticut, has agreed to provide unvarnished wood baseball bats to be used in the brewing process of the specially-brewed beer honoring the Worcester Red Sox.

“We were thrilled to have been asked to be involved with Wormtown’s Worcester Red Sox beer,” said Tim Mayo, founder and owner of Dream Bat Company, who is also the head coach of the Nichols College Baseball team in Dudley, MA.  “I’m not sure if brewing a baseball-themed beer with actual baseball bats in it has ever been done before, but we are extremely excited to have been part of this unique opportunity!  I’m sure the beer will be a “big hit” among the Red Sox and PawSox fan base and beer lovers in general.”

“For us, Wormtown has always been about quality and local,” said Ben Roesch, the Brewmaster/Founder of Wormtown Brewery.  “Putting the Red Sox Triple-A affiliate in a brand new downtown ballpark is as local and quality as it gets. Our ‘Welcome to Worcester $1.25’ commemorative beer will be a classic Vienna lager featuring an amber color, light caramel sweetness, and clean crisp finish.  The fact that a $1.25 donation from each pint will go to the team’s charitable foundation makes it even better.  This beer will pair amazingly well with a Coney Island Hot Dog, a slice of Table Talk Apple Pie, and a side of Triple-A Baseball.” 

WACHUSETT & WORMTOWN TO COLLABORATE ON BEER FOR 1ST TIME IN HONOR OF FALLEN WORCESTER FIREFIGHTER

Massachusetts Brewers to produce “Worcester’s Bravest” to Raise Money for Ava Roy Fund

Two of Central Massachusetts most well-known brewers are coming together for the first time for a very worthy cause.  In response to the recent tragic death of Worcester Firefighter Christopher Roy, the two breweries are creating and launching a beer called “Worcester’s Bravest” with 100% of the proceeds being donated to the Ava Roy Fund.  The fund that has been set up by the Worcester International Association of Firefighters Local 1009 in support of Firefighter’s Roy’s 9-yr old daughter.

“We are super excited to team up with Wachusett on the project.” said David Fields, Managing Partner of Wormtown Brewery. “I cannot think of a better way to honor Firefighter Roy’s memory and his family.”

“Wachusett Brewing Company has had a long relationship with the Worcester Firefighter Community dating back to our original support of the Leary Firefighter Foundation” said Christian McMahan, President of Wachusett Brewing Company.  “David and I have been speaking for over a year about doing something, up until now we never had the right reason to come together, we are both honored to be a part of something that has such a profound impact on our community.”

The beer style for Worcester’s Bravest is a Belgian Wit, a light-bodied, unfiltered, wheat beer.  “It has sweet and zesty citrus notes with some complex pepper spice and herbal hops” said Ben Roesch, Brewmaster of Wormtown Brewery”.  “While still being refreshing and easy drinking” added Dave Howard, Brewmaster at Wachusett Brewing Company.

“Worcester’s Bravest” will be released on draft in January at both brewery tap rooms as well as having a limited amount of cans being made available for sale.

Donations can also be made directly to the Ava Roy Fund and mailed to the Worcester Fire Department Credit Union, 34 Glennie St, Worcester, MA 01605

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